Zandie Shields, Director of Learning & Development at Sales Inc., will be presenting at Apartmentalize 2026 in New Orleans as a featured speaker for the session, “AI Can Prepare You, But People Still Close the Deal.” This educational session explores how multifamily professionals can leverage artificial intelligence to strengthen leasing performance while recognizing that authentic human connection remains the key to converting prospects into residents.
Attendees will learn how to use AI tools to prepare for common leasing objections, refine prompts for more effective responses, and apply practical strategies, such as the DASH framework, to navigate real-time conversations without relying solely on concessions or discounts. The session reinforces an important truth in today’s evolving leasing landscape: technology can enhance the process, but people still drive results.
To learn more, click on the following link here.
